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Council launches SUPER pool safety campaignhttps://www.cbcity.nsw.gov.au/media/news/council-launches-super-pool-safety-campaignCouncil launches SUPER pool safety campaign2018-12-17T13:00:00Z
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Airport masterplan needs fixinghttps://www.cbcity.nsw.gov.au/media/news/airport-masterplan-needs-fixingAirport masterplan needs fixing2018-12-11T13:00:00Z
Quick DA determination times continuehttps://www.cbcity.nsw.gov.au/media/news/quick-da-determination-times-continueQuick DA determination times continue2018-12-11T13:00:00Z
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New Riverwood Library and Community Hubhttps://www.cbcity.nsw.gov.au/media/news/new-riverwood-library-and-community-hubNew Riverwood Library and Community Hub2018-12-10T13:00:00Z
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State Government misses the mark on boarding house controlshttps://www.cbcity.nsw.gov.au/media/news/state-government-misses-the-mark-on-boarding-house-controlsState Government misses the mark on boarding house controls2018-11-28T13:00:00Z
74 projects completed in first quarterhttps://www.cbcity.nsw.gov.au/media/news/74-projects-completed-in-first-quarter74 projects completed in first quarter2018-11-27T13:00:00Z
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Council proposes 10-year vision for City's Leisure and Aquatic Centreshttps://www.cbcity.nsw.gov.au/media/news/council-proposes-10-year-vision-for-citys-leisure-and-aquatic-centresCouncil proposes 10-year vision for City's Leisure and Aquatic Centres2018-11-27T13:00:00Z
'tis the season for carolshttps://www.cbcity.nsw.gov.au/media/news/tis-the-season-for-carols'tis the season for carols2018-11-26T13:00:00Z
Ewen Park improvementshttps://www.cbcity.nsw.gov.au/media/news/ewen-park-improvementsEwen Park improvements2018-11-26T13:00:00Z
Investigation into vandalismhttps://www.cbcity.nsw.gov.au/media/news/investigation-into-vandalismInvestigation into vandalism2018-11-19T13:00:00Z
State award for Canterbury Road visionhttps://www.cbcity.nsw.gov.au/media/news/state-award-for-canterbury-road-visionState award for Canterbury Road vision2018-11-19T13:00:00Z
Call for new artwork in CBCityhttps://www.cbcity.nsw.gov.au/media/news/call-for-new-artwork-in-cbcity1Call for new artwork in CBCity2018-11-12T13:00:00Z
Decorating for Christmashttps://www.cbcity.nsw.gov.au/media/news/decorating-for-christmasDecorating for Christmas2018-11-12T13:00:00Z
Thousands to join No Excuse for Abuse Marchhttps://www.cbcity.nsw.gov.au/media/news/thousands-to-join-no-excuse-for-abuse-marchThousands to join No Excuse for Abuse March2018-11-12T13:00:00Z
War memorial for indigenous war heroeshttps://www.cbcity.nsw.gov.au/media/news/war-memorial-for-indigenous-war-heroesWar memorial for indigenous war heroes2018-11-10T13:00:00Z
Business Walk and Talk engages ownershttps://www.cbcity.nsw.gov.au/media/news/business-walk-and-talk-engages-ownersBusiness Walk and Talk engages owners2018-11-05T13:00:00Z
CBCity wins state awardhttps://www.cbcity.nsw.gov.au/media/news/cbcity-wins-state-awardCBCity wins state award2018-10-29T13:00:00Z
Free AUSLAN training for local youthhttps://www.cbcity.nsw.gov.au/media/news/free-auslan-training-for-local-youthFree AUSLAN training for local youth2018-10-29T13:00:00Z
Business networking spooktacularhttps://www.cbcity.nsw.gov.au/media/news/business-networking-spooktacularBusiness networking spooktacular2018-10-22T13:00:00Z
Exotic animals banned in Canterbury-Bankstownhttps://www.cbcity.nsw.gov.au/media/news/exotic-animals-banned-in-canterbury-bankstownExotic animals banned in Canterbury-Bankstown2018-10-16T13:00:00Z
Australia Day Award nominationshttps://www.cbcity.nsw.gov.au/media/news/australia-day-award-nominations1Australia Day Award nominations2018-10-15T13:00:00Z
Canterbury Town Centre upgrade underwayhttps://www.cbcity.nsw.gov.au/media/news/canterbury-town-centre-upgrade-underwayCanterbury Town Centre upgrade underway2018-10-14T13:00:00Z
Cyber security tips a must at Safety Expohttps://www.cbcity.nsw.gov.au/media/news/cyber-security-tips-a-must-at-safety-expoCyber security tips a must at Safety Expo2018-10-08T13:00:00Z
Work to start on Parry Park upgradehttps://www.cbcity.nsw.gov.au/media/news/work-to-start-on-parry-park-upgrade1Work to start on Parry Park upgrade2018-10-08T13:00:00Z
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Brand now available to local businesses and community

Brand now available to local businesses and community Businesses and local community groups are encouraged to use Canterbury-Bankstown’s new ‘City brand’, following its successful launch in April. No business brand city of canterbury bankstown  

Businesses and local community groups are encouraged to use Canterbury-Bankstown’s new ‘City brand’, following its successful launch in April.

Administrator, Richard Colley, said it was an exciting time for the community, who helped establish the place brand.

“More than 2,000 locals took part in workshops, discussions, surveys and interviews to help define our City, so it’s momentous they now get to use this brand for their own purpose and proudly associate their venture with Canterbury-Bankstown,” he said.

 “We set out to involve the community from the outset so the outcome would be something everyone could own and be proud of.

 “It’s a tremendous opportunity for more than 20,000 of our local businesses and hundreds of community groups to identify themselves as part of the community, and draw attention to all the interesting products and services they have to offer our locals and visitors.

 “This step is about sharing what makes us interesting and is a whole new approach to destination marketing.”

 The brand can be easily accessed online, where brand guidelines can be downloaded with a click of a button.

 “The best part about our brand is the versatility,” Mr Colley said.

 “All you have to do is apply online by filling out a form and within five business days, you will be granted access.

 “The guidelines will explain all you need to know about Canterbury-Bankstown’s ‘Where Interesting Happens’ brand and will give you access to a variety of resources that you can integrate into your own marketing and communication activities.”

 Some of the resources include business card, letterhead, email signature, ad and logo templates.

 Founder and president of Bankstown’s Metta Centre, Tina Ng, was looking forward to aligning the non-profit organisation with Canterbury-Bankstown.

 “The use of the brand affirms Metta Centre’s commitment to serve the Canterbury-Bankstown residents in promoting individual wellbeing and community harmony,” Ms Ng said.

 The centre, which focuses on promoting mental, physical and spiritual wellbeing through meditation, yoga, public talks, retreats and workshops, will begin using the brand as it’s rolled out.

 “We intend to include the City brand in our upcoming marketing campaign to share the message of who we are, what we do and how we’re proud to be part of the Canterbury-Bankstown community.”

 Ms Ng, who is also the principal solicitor for Metta Legal, said she would also adopt the brand to use in her own firm.

 For those interested, the brand and legal guidelines can be accessed and download via cb.city/citybrand


 27/03/2018 9:13 AM